ESPORTS BETTING
DONE RIGHT
Luckbox is creating a fully licensed betting platform, dedicated to serving the global esports community, where fans are able to bet, watch and chat in a safe environment using cryptocurrencies, in-game items and cash.“Luckbox allows people to bet in a safe and social environment and that’s what I love about it.”
Paul “Redeye” Chaloner, esports host and Luckbox advisor
Product demo
Redeye joins the team
THE PROPOSITION
![]() | TRADITIONAL COMPETITION | CRYPTO COMPETITION | SKIN GAMBLING COMPETITION | |
---|---|---|---|---|
Legally compliant | ![]() | ![]() | some | |
Able to transact real money | ![]() | ![]() | some | |
Able to transact crypto | ![]() | some | ![]() | some |
Able to transact in-game items | ![]() | some | ![]() | |
Access to app stores | ![]() | ![]() | some | |
Access to compliant marketing channels | ![]() | ![]() | some | |
Modern approach to data science, decision theory and A.I. | ![]() | some | ||
Community-centric platform | ![]() | |||
Full suite of player protections | ![]() | ![]() |
The Team
The Luckbox team combines passion for esports, a wealth of gambling industry expertise and a proven record in licensing, finance, product development and marketing.
We have worked with some of the most influential figures in esports and held senior roles with global igaming brands, including PokerStars, Full Tilt and BetStars.
Lars Lien
CEO, co-founder
Decade of operations management experience in gambling, digital currencies and gaming pioneers such as PokerStars, IGE/IMI Exchange, GosuGamers and Sony Online Entertainment.
Mike Stevens
Co-founder
Professional poker player, crypto trader & investor. Former PokerStars poker & game integrity manager.
Lee Hills
Licensing and Regulatory Affairs
Eight-plus years multi-jurisdictional licensing services for eGaming companies. Key advisor to licensed and non-licensed gaming companies globally. Obtained first ever regulated blockchain gambling licence.
Vadim Soloveychik
CMO
Former marketing director at PokerStars and Poker marketing director at Amaya, with extensive experience in marketing strategy, business management and customer insight in the gambling sector.
Quentin Martin
COO
Over a decade of experience in digital leadership across ecommerce, gambling, and mobile gaming - most recently heading social poker at PokerStars and previously as CEO of PSW Ventures; reinforced with a past life as a professional gamer - early esports, poker, and Magic the Gathering.
Boris Mihov
CPO
Over ten years of design and product management experience. Former Chief Product Officer at GosuGamers, building esports products for millions of users, trusted by Blizzard, Pepsi, ESL and many more.
Alexander Ivanov
CTO
Coding since elementary school, 10-plus years' experience building systems / architecture / infrastructure / software, former CTO at GosuGamers, experience building skin gambling transactional systems.
Marketing & PR
Sujoy Roy
Director of Esports
The UK’s first professional gamer, with more than 20 years’ experience in esports. Played significant role in growth of industry with event organisation, community creation and organisation management. Most recently, worked on special projects with ESL.
James McMath
Chief Editor and Media Relations manager
Experienced journalist, editor and press officer whose previous roles include working for BBC Sport, The Guardian, The Times and AFP.
Felix Charles
Marketing Manager
Spent seven years as a poker game integrity and poker community manager at PokerStars and most recently worked as a freelance correspondent and consultant for various companies. Background in cognitive psychology and applied communication.
Tim Masters
Head of Esports content
Editor and journalist with around five years of esports experience. He has written for Ginx, VPEsports and others, as well as spending time as an Assistant Editor at EsportsHeaven and Editor in Chief at GosuGamers.
David Lyons
Director of Player Engagement
Working in igaming at a senior level for more than 10 years, including in payments, customer support, poker room management, and CRM with PokerStars. Previous experience in financial service industry, working in compliance, product and operations
Tech & Product
Dimitar Pavlov
VP of Development
Talented and experienced software developer and systems engineer with extensive business practice acumen, having co-founded Black Bear Solutions, a software development firm, in 2012 and served as CTO for five years prior to joining Luckbox.
Constantin Angelov
Product Designer
Creative guru with more than six years of experience designing graphic user interfaces for web and mobile. Founder and lead designer of Lemun Digital. Previous experience with digital healthcare and esport startups.
Ognyan Kostadinov
Developer
Full-stack developer with experience in designing, building and maintaining web applications, content management systems and enterprise (CRM) solutions for Boursorama - a leading online bank in France.
Eduard Mutafyan
Developer
Web developer with five years of experience in designing and developing web and mobile applications. Havе a keen eye for detail.
Dobri Pachev
Developer
Alexander Nikolaev
Developer
Nikolay Dimitrov
Developer
Advisors

Paul "Redeye" Chaloner
Esports Legend
One of the most recognisable and influential figures in esports, working as a host, presenter and commentator at the highest profile events across the world. Advising on esports strategy as well as working as a brand ambassador to raise Luckbox profile and engagement with fans.

David Sargeant
iGaming Ideas
Sixteen years in the gaming industry, iGaming innovation consultant, working with operators on innovation strategy, including Unibet, Ladbrokes and Betstars. Runs an iGaming incubator helping startups to revenue.

Onur Bildik
Senior Business Development Manager at Google’s Top Tier programme, advising large brands on digital transformation and marketing strategies. After making his mark at Ebay and PayPal, Onur helped launch AmazonPay in the UK.

Steven Grove
Sigwo Technologies
Founder and president of Sigwo Technologies LLC, a provider of blockchain solutions for several major companies. Steve is the founder of two multimillion-dollar cap crypto currencies - Darcus (DAR) and Mercury (MER).

Frank Pages
Blue Magic Capital
Founder, CEO and fund manager of Blue Magic Capital, a digital asset investment company focused on the blockchain sector. Frank is a highly successful cryptocurrency trader and has reported annualised returns of more than 1,000% since 2014.

Serge Ravitch
Blockchain Enterpreneur
Former product manager at PokerStars with eight years in the gaming industry. Co-designer of PokerStars Power Up, with experience in gamification and game design. Serge is also a very successful crypto trader and angel investor.

Maurits Grootveld
Cryptocurrency Expert
Maurits is a professional ICO, Tokenomics and Crypto consultant. He has a Computer Science degree from the Technical University of Delft. After learning about Bitcoin in 2013 his technical background, passion for investing, economics and mathematics, got him interested into the inner workings and economic implications of cryptocurrencies and tokens.

Benjamin Christmann
Blockchain Consultant
Benjamin studied information engineering and management at KIT, Germany. During his time as a student he built his own mining rig in 2011 and is a crypto enthusiast since then. In 2017 he quit his job as Data Analyst at Commerzbank to found his own company to advise ICOs and blockchain projects.

Nick Smith
Blue Squirrel
Ten-plus years' experience in traditional business and esports. Co-founded Sensei Esports and formerly business development manager and talent acquisition manager at Timetric.

Eric Biggs
Blue Squirrel
Decade of esports experience working with professional players, influencers, and tournament organisers. Was the former owner of Pulse Esports and went on to create the Sensei Organisation alongside Nick Smith.